Skip to main content
    Case Studies

    29 campaigns,
    each with a report.

    The ones clients cleared for publication: what was bought, what was delivered live and in replays, and how it was checked. None of these ads could be skipped or ad blocked.

    Campaign Highlights

    Watch it live on stream

    S25 Ultra Awareness Norway

    Samsung

    S25 Ultra Awareness Norway

    Samsung Galaxy S25 Ultra launch across 43 Norwegian Twitch streamers. 500,131 completed views, 0.76% verified CTR, zero adblock impact.

    Impressions

    500,131

    CTR

    0.76%

    Read full breakdown
    1 / 6
    In-Depth

    Full campaign breakdowns

    Surfshark: VPN Finland: bought 100,000 views, delivered 949,957 with replays

    Surfshark· Newest · August 2026

    VPN Finland: bought 100,000 views, delivered 949,957 with replays

    14 Finnish Twitch creators for a month with a live poll on every ad moment. 119,041 live views, 949,957 with replays, and 2,833 votes on whether Finland uses a VPN.

    119,041

    Live views

    949,957

    With replays

    1.08%

    CTR

    2,833

    Poll votes

    Read full case study
    Samsung: Galaxy S25 Ultra & Z Fold7 on Norwegian Twitch

    Samsung

    Galaxy S25 Ultra & Z Fold7 on Norwegian Twitch

    Two smartphone launches in 2025. Rich media overlays across 43 + 28 Norwegian streamer slots, 800K live + 558K+ VOD views, zero adblock impact on both campaigns.

    ~1.35M

    Combined views

    800,185

    Live views

    43+28

    Streamer slots

    0%

    Adblock %

    Read full case study
    Saily: Travel-Intent eSIM Campaign Norway

    Saily

    Travel-Intent eSIM Campaign Norway

    Saily's travel eSIM, placed contextually inside Travel & Outdoors streams during peak June travel-planning season, with 65% of screen time inside travel content.

    102,794

    Completed views

    0.50%

    Verified CTR

    22

    Streamers

    53,229

    Unique viewers

    Read full case study
    Shure: MV6 Microphone: Concentrated Creator Launch

    Shure

    MV6 Microphone: Concentrated Creator Launch

    Two-streamer concentrated run for the MV6 premium microphone. Depth over breadth, delivering 761 hours of screen time and 9.12% peak-day CTR.

    182,554

    Completed views

    2,378

    Verified clicks

    9.12%

    Peak CTR

    761 h

    Screen time

    Read full case study
    Kristiania: Two Parallel Twitch Campaigns, ~600K Combined Views

    Kristiania

    Two Parallel Twitch Campaigns, ~600K Combined Views

    Høyskolen Kristiania ran two parallel campaigns (recruitment awareness + voting activation) across the same Norwegian creator network during the Feb-Apr 2025 application window.

    599,252

    Combined views

    5,997

    Verified clicks

    31

    Streamers

    3,329 h

    Screen time

    Read full case study
    Komplett: Tactical Retail: Månedens Gaming Deal

    Komplett

    Tactical Retail: Månedens Gaming Deal

    Komplett ran a 17-day tactical campaign that peaked at 4.48% verified CTR, proof that 'home for gamers' positioning converts when it lands inside the moment.

    151,278

    Display views

    1.17%

    Verified CTR

    4.48%

    Peak CTR

    34

    Streamers

    Read full case study
    NKI: Distance Learning: Quiz Funnel Lead-Gen

    NKI

    Distance Learning: Quiz Funnel Lead-Gen

    "Hva slags type student er du?" interactive quiz reached 90,356 unique Norwegian viewers over 4 weeks, with 1,595 clicks into NKI's funnel. Long-form content, not banner clicks.

    220,003

    Completed views

    1,595

    Verified clicks

    19

    Streamers

    1,528 h

    Screen time

    Read full case study
    Glorious: How Glorious Reached the Nordic Gaming Community

    Glorious

    How Glorious Reached the Nordic Gaming Community

    Glorious used Beta's Rich Media Overlays to connect with audiences across Finland, Norway, and Sweden with localised creative assets in 3 languages.

    137K+

    Total views

    25

    Creators

    112

    Categories

    3

    Countries

    Read full case study
    Gokstad Akademiet: Introducing the Academy to Future IT Professionals

    Gokstad Akademiet

    Introducing the Academy to Future IT Professionals

    The campaign successfully introduced the academy to potential students through 22 creators across 49 live stream categories.

    100K+

    Views

    1.22%

    CTR

    22

    Creators

    49

    Categories

    Read full case study
    Get Started

    Want results like these?

    Book a demo and we'll show you how your brand can reach millions through native Twitch advertising.

    Book a demo
    Beta, the Beta Ads mascot, presenting a rising line graph
    How we report

    You get the same three views on every campaign

    The case studies above are the ones clients cleared for publication. What every client gets, published or not, is the unglamorous part: whether the setup actually ran, what the chat said about it, and how many views the stream kept collecting after it ended.

    • Setup verification, checked per channel while the campaign is live
    • Every chat mention, translated and scored by tone
    • Replay views counted with the live audience inside the total
    See the reporting views